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When one of the country’s largest insurance companies wanted to empower brokers to grow business with social media engagement, it turned to SafeGuard Cyber and Seismic LiveSocial. By ensuring compliance at scale, the firm’s insurance brokers and financial advisors can now meet customers where they are while mitigating risks and enhancing the impact of engagements.

“The built-in content stream and compliance toolset caught our attention and we’re pleased to have adopted the tool. Less than one year in, we’re seeing solid results and getting positive feedback from our users!”

 

— VP, Marketing Communications

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The Challenge

A national $70B+ insurance company wanted to engage with new and existing customers on social media. Wanting to avoid staid content, they understood that genuine interactions would better position their brokers as trusted thought leaders.

However, the company was struggling to ensure compliance for broker communications at scale.

How Did SafeGuard Cyber Help?

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ComplianceProtect_Light-2Detection and Response

Discovery_LightAutomated Compliance

ComplianceProtect_Light-2Rapid Time to Value

In partnership with sales enablement leader, Seismic LiveSocial, SafeGuard Cyber supervises over 900 broker social accounts for content and communications for regulatory risks and malicious content. By automating compliance, the award-winning SafeGuard Cyber policy engine helped the firm detect over 2,000 policy violations per month — saving oversight costs and preventing potential millions in possible fines. The company can engage clients and prospects with more authentic conversations at scale.

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The company can engage clients and prospects with more authentic conversations at scale with SafeGuard Cyber and LiveSocial.

Take Social Selling Product Tour

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